Joico ColorFul Anti-Fade Shampoo (For Long-Lasting Color Vibrancy) 1000ml

Joico ColorFul Anti-Fade Shampoo is a gentle daily cleanser for color-treated hair that preserves vibrant color and keeps hair looking luminous. Designed for anyone who wants long-lasting color and healthy-looking shine, it supports color integrity with every wash.

Key Features

• Size: 1000ml bottle for extended use.
• Anti-fade formula: Helps preserve up to 8 weeks of vibrancy and intensity.
• Gently cleanses: Removes daily buildup and debris without stripping color.
• Strength & protection: Fortifies hair for 3x greater resistance to breakage.
• Moisture & shine: Contains Camelia Oil to seal in moisture and restore luminous shine.
• Color longevity: Infused with Pomegranate Fruit Extract to protect color longevity.
• SmartRelease Technology: The brand’s liposome delivery system repairs, strengthens and protects hair from daily styling damage.
• Sulfate-free: Free of SLS/SLES sulfates.

Performance / Benefits

Experience smooth, rejuvenated color with every wash. This shampoo extends color life up to eight weeks while keeping hair resilient against daily styling. The blend of Camelia Oil and Pomegranate extract nourishes and protects, delivering a luminous shine without sacrificing color. Free from sulfates, it cleanses effectively while respecting color-treated hair, leaving strands soft, manageable, and vibrant.